Good to see you

Independent Creative Director working globally developing strategy and visual identity for brand owners.

Technology
Tech brands need to constantly refine messaging to stay impactful and relevant. I focus on helping clients define, create, and implement a 360° brand and GTM messaging - while directing visual identity assets to create new brand awareness.

Fashion & Lifestyle
Fashion and Lifestyle clients are forever changing as technology impacts business decisions. My role has been to set out a clear brand identity together with a strategic narrative that keeps clients ahead of the rest, while transforming their business.

3 reasons why we should work together

→  Good at taking business complexity and redrawing it into an impactful strategic brand message. As a Creative Director my role is to design brands that delivers a 360° brand message. A strong brand provides a new business impulse, delivering synchronicity across sales, brand to product UI.

→ Proudly independent. I enjoy working together with an ecosystem of creators from around the world, while using the cloud to track projects.

→ Working specifically for clients in the tech and lifestyle sector. From start-ups, to corp-ups, or brand-ups, creating excitement when launching new technologies, products and services.

NEWSLETTER 2024

What’s your A.I?

Adobe Firefly illustration: woman working at desk, geometric shapes, abstract, minimalism
-  prompts by Cathal

It's the one question I'm asking everyone I meet. The rapid rise of AI (Artificial Intelligence) has created oceans of creative opportunity and mountains of worry about job replacement.

Elsewhere Fashion

Rebranding to Something Elsewhere.

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Client location: ARNHEM

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Chili Publish

CREATE for the New Creators

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Client location: BELGIUM

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Can Reon

A New Contemporary Wine Farm Experience

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Client location: BARCELONA

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Goosecraft

How To Create A Fashion Heritage

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Client location: AMSTERDAM

Afrovibes Foundation

Establishing African Performing Arts

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Client location: AMSTERDAM

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Feraggio

How to Heel the World

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Client location: AMSTERDAM

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Syros Food

How To Make Food Happen

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Client location: BELGIUM

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Onesecondbefore

Turning Data Into An Opportunity

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Client location: AMSTERDAM

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Droog

How To Use Design As A Changemaker

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Client location: AMSTERDAM

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Brighteye

Creating A New Momentum

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Client location: BELGIUM

NEWSLETTER

We are in an Age of Acceleration and robust brand messaging is key to bring impactful and relevant stories to ever changing customer needs.

NEWSLETTER 2

Culture means many things. But today, I want to talk about specific institutions, events, and programmes that offer new, challenging performing art(s) that go beyond everyday themes and traditions.